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Competitions Guide

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Sausage recipes for winning

I'm often asked why businesses would want to promote using competitions, and for me it's fairly simple. Aside from gaining some much needed loyalty (and heaps cheaper to run than loyalty programs) they offer people that little bit extra.

Let me explain my thoughts, we're painting our house meaning I need to run backwards and forwards to the hardware store.

I have two choices.

Option 1: I can go to the big green warehouse store, in which the service can be kind of questionable, I don't know where anything is, it takes a while to get through the checkouts, and parking is a nightmare.

Option 2: Or, I can go to another local that is independently owned, pricing is around the same (give or take a few cents), the advice is very good, and there's hardly ever a line up at the checkout.

Mighty easy choice? (or option 2)

No, actually I go the large warehouse store. Why? When I get through the checkouts there's always a BBQ in which I can buy a sausage sandwich whether I'm hungry or not.

I don't really like shopping for painting stuff .... but I do like sausage sandwiches. And, that's the something extra I was talking about.

Yours Comp-letely,

Craig Seitam 12/11/09


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